OK, so this guy may qualify as an Illogical Rationalizer, the type of consumer who spends money with the sometimes-dubious rationale that it’ll save him money in the long run. But you gotta love a guy who has the stones to try to beat the system by impulsively purchasing $820 in postage stamps.
During Timberland’s Summer Sale, select shoes, boots, clothing, and accessories for men, women, and kids are being discounted by up to 60% off original retail prices. Free shipping for orders over $100.
Are you an Illogical Rationalizer? A Fine Print Ignoramus? Or perhaps a Shortsighted Sign-Me-Upper? If your behavior fits one of the ten consumer categories below, then there’s your explanation for why you don’t have more money in the bank. If you behave like all of the consumer types below, then let’s hope you make a [...]
When it comes to major life events—specifically having a baby and getting married (not necessarily in that order)—marketers know how to weasel, prod, and guilt consumers into spending money in all sorts of nonsensical, wholly unnecessary ways. The message sent not only by marketers, but also by colleagues, cranky mother-in-laws, and friends who apparently don’t [...]
And how you can be punished for responsible behavior: In some cases, credit card issuers have rejected applicants who have credit scores that are too good (sometimes over 800). Why? Because these consumers typically pay bills in full and on time, they’re unlikely to make the credit card companies much money.
Friday, July 23, is Black Friday at Target (well, the first Black Friday anyway), when the retailer is selling all sorts of toys, clothing, home furnishings, and electronics at deep discounts, like a 47-inch flat screen Philips TV for $699 ($300 off). The sale is for online purchases only, and items are available in limited [...]
A young couple in Oregon just went an entire year nearly trash-free: At the end of 12 extremely green months, their household’s only waste that couldn’t be composted or recycled amounted to a mere 3 pounds of garbage—which is less than what the average American generates in a single day. Meanwhile, self-proclaimed fashion junkies are [...]
Sometimes, absolutely. But it all depends on what kinds of rewards the card promises—and what kinds of rewards you’ll actually reap and use.
Last year, 80% of Americans believed that college was a good financial investment. Now, results from the same survey show a sharp drop in confidence in the rewards of higher education, with only 64% of people saying that college is a good investment.
During Puma’s Summer 2010 Sale, select footwear, gear, and apparel are being discounted by as much as 50%. Free shipping for orders over $85.
You’d think that the presence of one would somehow cancel out the other. But that’s now how it works today. The odd symbiosis of obesity and hunger is addressed through the story of a Pennsylvania family that makes ends meet through a combination of food stamps, shopping around at multiple stores for bargains, visits to [...]
