When retailers and restaurants offer freebies, the point is to draw attention—not controversy. The only reason to protest 7-Eleven for giving out free Slurpees or Haagen-Dazs for dishing out free ice cream cones might be that the complimentary serving sizes are too small. But what do you expect when you’re paying $0? Now, though, a Texas-based pizza chain is drawing heat over its upcoming giveaway—in which pizza is free only to customers who order in Spanish.
Nowadays, retailers and manufacturers can’t merely introduce a new product to consumers and call it a day. The way that 7-Eleven is launching “Slurpee Lite,” its new low-calorie drink, shows how a product rollout must be an “event.” This week’s event includes a big Slurpee giveaway.
Spring is now a hot season for gift cards. Why? It’s when consumers are compelled to buy gifts for Mother’s Day, as well as graduations, weddings, First Communions, Father’s Day, and more. That’s a lot of gifts to buy, and chances are you won’t know exactly what each recipient really wants.
What does mom really want for Mother’s Day? The results of recent surveys offer some indication. (Hint: A nice dinner might be better than a taser—even a pink taser.)
Yes, there already was a Free Cone Day celebrated this year—the one hosted by Ben & Jerry’s in early April. But I don’t think anyone’s going to complain about getting a second chance to snag free ice cream.
Millennials came of age with the flourishing resale markets on Craigslist and eBay. They’re accustomed to what’s been called the “disposable culture,” in which goods are commonly discarded even though they’ve barely been used. Right now, they’re also fairly likely to be broke due to some combination of unemployment, underemployment, and/or student debt. All of [...]
Major fast food and coffeehouse chains are launching special discounts and promotions aimed to keep customers streaming in during the hot days and months ahead. Who says “happy hour” has to be limited to bars and restaurants that serve alcohol?
The annual event known as Free Comic Book Day is held the first Saturday in May every year—May 5 in 2012. It’s a day when comic book shops all over North America give away free comics to each and every customer. It’s also a huge day for selling comic books.
Starting this Saturday, and stretching all the way through the following weekend, entrance fees are being waived at all national parks that usually charge for admission.
Mid-April, long known for its looming annual tax deadline, has in recent years also developed a reputation as a season of giveaways and special deals from coffee shops, restaurants, movie theaters, and more. This year ushers in a return, so to speak, of deals related to Tax Day, some available well before April 17.
There’s still plenty of time to snag a free ice cream cone today at a participating Ben & Jerry’s store.
