Some shoppers have felt the need to stealthily scan items in stores with their smartphones. They'd rather not be accused of "showrooming," the practice in which one scopes out merchandise in a brick-and-mortar store, only to purchase it online—at Amazon, likely—for less money. This week, though, Target began actively encouraging mobile phone scans nationwide.
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![rimbad[1] Illustration by Alexander Ho for TIME](http://timecheapskate.files.wordpress.com/2011/12/rimbad1.jpg?w=160&h=106&crop=1)






