Shout-Out: Len Penzo’s ‘Store-Brand vs. National-Brand Blind Taste-Test Experiment’

Personal finance blogger Len Penzo brought together a panel of very opinionated people—11 members of his family—to compare national brands of cookies, kielbasa, tortilla chips, and other foods with the equivalent products sold under the store brand of his local Albertsons supermarket. The blind taste-testers included Aunt Doris (how can you not trust Aunt Doris?) and Major, the family dog.